Mike Davidson

Writer

Strategist 

Storyteller

I’m a senior copywriter and content strategist with a passion for turning complex information into engaging, search-optimized copy that gets results. With 15+ years of experience across eCommerce, eLearning, and regulated industries, I’ve developed content for LinkedIn Learning, OSHA Education Center, and dozens of brands seeking clarity, authority, and conversion-driven storytelling.

Construction & Manufacturing

Matric •

Managing Obsolescence in Medical Device Product Life Cycle

Medical device product life cycle management is a challenge at the best of times. When supply chains are disrupted (such as during the COVID-19 pandemic of 2020), it becomes even harder.

These challenges are a way of life for any device that needs to go through an extensive certification process. Since medical equipment is as high-stakes as it gets, it undergoes a more extensive review than most.

Fortunately, there are ways that you can stay ahead of the curve.
Load Bearing Wall Pros •

Kitchen Load Bearing Wall Removal

Thousands of homeowners in Northern Utah are updating their kitchens. Many of these homes were built in the 1980's and earlier, and this presents a problem in today's open concept world. There's a load bearing wall in the way.

The homeowner wants you to remove that load bearing wall so they will get that beautiful open space kitchen. If you can't get that wall out of the way, you may lose the entire job. Removing a load bearing wall takes engineering know-how and experience.
Load Bearing Wall Pros •

Can You Remove Part of a Load-Bearing Wall? Your Questions Answered

Does your dream home include plenty of free space, abundant natural light, and several multifunctional areas? If so, you should opt for an open design. Besides expanding your living quarters, open floor plans can:

That said, one significant drawback of any open space is clutter control. There’s no way for you to hide dirty dishes and untidy cabinets in an open kitchen. Unless you clean up immediately after a cooking spree, the mess will be out for the world to see.
Unique Custom Exteriors •

Employee Spotlight – Juan Cervantes – Unique Custom Exteriors

At Unique Custom Exteriors, we are proud to be the kind of company that people love to work for. Our employees are like family, and we do our best to make them feel that way.

We recently sat down with Juan Cervantes, one of the foremen we depend on most. Juan oversees more than 15 crews for our Northern Utah branch. He is a proven leader that delivers top-notch work. He’s also trusted and respected by both workers and the other leaders in the company.
Air & Hydraulic Equipment,Inc. •

How Hydraulic Power Units Work

Hydraulic power units are used in a wide variety of applications and industries. They can be found on fishing boats and construction equipment, in food processing plants, paper mills and military equipment. Anywhere that repeated force is required for lifting, pushing or pulling, hydraulic power units can serve a vital role. Air and Hydraulics Equipment distributes a variety of engineered hydraulic equipment and components, and we’ve spent years crafting our expert knowledge. Now it’s your turn!